
Business Administration
Marketing
Advertising
Develop a print ad, sales brochure, direct mail piece, media kit and banner ads. Guides with step by step tutorials and creating effective advertisements. Testing and tracking ads. Advertising messages and communication.
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Browse advertising articles ranging in topic from advertising 101 to ad spending.
Advertising, public relations, print publications and broadcast media
Academic paper concerning sex-specific advertising
Case study of the cost/benefit analysis of each program with examples
Overview on how to make print ad budget work for you
Create a media kit to build buzz about your product, service or event
Step-by-step process of writing a direct-mail letter package
Academic paper explores & provides implications of gender differences for advertising message design
The following rules will help keep your ads within safe, legal limits.
How to determine which of your marketing messages are getting the best results
